Wednesday, January 2, 2013

Increase Your Business Sales With Vinyl Banners Advertising | Free ...

There are different ways in which you can use banner advertisements to reach out to your target audiences. Whether it is a promotional content or simply passing across event invitation messages to audiences, vinyl banners are inexpensive and can save you the amount you have to pay to communicate to your audiences. Banner advertising entails large format printing, which is able to grab the attention of readers.

Because of their large sizes, the content can be read by many people when the banner prints are placed in strategic locations. Businesses can use these advertising tools to create brand name awareness and advertise their products and services. The business environment is very competitive and for your brand to stand out of the crowd, you have to ensure that consumers know more about the business location, what you offer, and any special promotional deals.

You could place them on top of buildings, along highways or in the streets and this attracts a large crowd to your business. Customized embroidery on the material adds value to the banner and shows uniqueness. It may be a good way of attracting more readers. People are enticed by small things and when they find something unique about a banner, they also imagine that the business or products are unique too.

In addition, these advertising tools can be used when announcing your new store, or a new location. If you plan to have a grand opening of your newly established store, you may use these banner advertisements to reach to your audiences. Overabundance of space on giant banner could allow you to create large format content that says more about the business.

Since one large banner can be viewed by many people, it means that it is a cost effective way of advertising products and services. If you have offers running in your store, you can use this advertising method to reach out to your audiences. Similarly, organizations like churches can announce their special events with the use of banner materials.

Trade shows are attended by business executives and other prominent business people and they give you a good opportunity to display your brand. In addition, institutions like churches and schools may also use print banner materials to announce special events. For college graduation ceremonies, banner prints can easily pass across the message of the special event to people within a city. They only need to be placed in strategic positions.

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Source: http://www.businesslistingnow.com/blog/increase-your-business-sales-with-vinyl-banners-advertising/

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Jessica Simpson's Weight watchers Contract - Business Insider

Twitter

Simpson's Dec. 30 Twitter pic.

For Weight Watchers, Jan. 1 is the Super Bowl -- the most important advertising time of the year. People use their New Year's resolutions to lose weight and this is the prime new customer sign-up season.

The first ad on NBC after the ball-drop in Times Square on New Year's Eve? Simpson for Weight Watchers. That was just a slice of the massive media budget that Weight Watchers has running right now.

Jessica Simpson, however, threw a wrench into her $4 million endorsement deal with Weight Watchers on Dec. 30 when she tweeted this picture of her pregnant baby bump. "Bumpin' and proud," she told her followers.

It's not that there's anything wrong with being pregnant. It's just that Weight Watchers is about getting lighter and smaller, and the company has invested significantly in that idea with her as its star. But Simpson won't be doing that anytime soon. Weight Watchers was undoubtedly hoping to show ads showing Simpson becoming progressively more svelte on its regimen. Scrub that.

It's just the latest bump in the road for the Simpson-Weight Watchers pact.

Back in September, Simpson caused controversy for the brand when she filmed an ad that only showed her from the neck up.

Fair enough.

The ad was filmed in the summer, just months after she gave birth to her first daughter. She was poised to show how Weight Watchers might help her lose the post-baby weight.

Weightwatchers

Simpson for Weight Watchers on Dec. 31.

But then came her New Year campaign. If you were watching Rockin' New Year's Eve you may have seen it immediately after the stroke of midnight. There's Simpson, hiding her body behind a truck, a loose unbuttoned plaid shirt, and a giant brass belt buckle.

She claims she lost 50 pounds.

Now she's pregnant again, and Weight Watchers was forced to change course. Worse, Simpson won't be following the Weight Watchers' diet while she's endorsing the brand.

So the company used a remarkably subtle tactic to handle the news. It filmed two almost identical ads. In one, Simpson announces she's pregnant. In the other, she only talks about how she lost 50 pounds on Weight Watchers after her first kid. Unless you're listening very closely, you can't tell the difference between them. See them both below.

Simpson's regular new ad:

Simpson's baby announcement ad:

Source: http://www.businessinsider.com/jessica-simpsons-weightwatchers-contract-2013-1

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Tuesday, January 1, 2013

Kim Kardashian Pregnant: Reality Star & Kanye West Expecting First Child Together

Look out world, there's another Kardashian on the way.

Kim Kardashian is pregnant with her first child, her rep confirmed to Just Jared.

The 32-year-old's boyfriend Kanye West announced the big news in a big way -- right in the middle of his concert at Revel in Atlantic City on Dec. 30. The 35-year-old rapper told the crowd to "stop the music and make noise for my baby mama," referring to Kardashian, who was in the audience.

The couple first starting dating in April and things got serious pretty quickly, despite the fact that Kardashian is in the middle of a messy divorce from Brooklyn Nets forward Kris Humphries.

Rumors that the reality star was pregnant began this past week, when MediaTakeOut reported that she had been spotted leaving an OB-GYN?s office, followed by reports she was being treated for acute morning sickness.

Kim's sisters Khloe and Kendall also confirmed the good news via Twitter.

"KIMYE!!!!! ... Keeping secrets is hard with so many family members! Especially when you are so freaking excited!!!!! LOVE is everything!!!!," Khloe wrote on early Monday morning, while Kendall added:

Congrats to the happy couple!

  • Denver Nuggets v Los Angeles Lakers - Game Seven

    LOS ANGELES, CA - MAY 12: Kim Kardashian and rapper Kanye West talk from their courtside seats before the Los Angeles Lakers take on the Denver Nuggets in Game Seven of the Western Conference Quarterfinals in the 2012 NBA Playoffs on May 12, 2012 at Staples Center in Los Angeles, California.

  • Celebrities At The Lakers Game

    LOS ANGELES, CA - MAY 12: Kim Kardashian (L) and Kanye West attend the Los Angeles Lakers and Denver Nuggets Game 7 of the Western Conference Quarterfinals in the 2012 NBA Playoffs on May 12, 2012 at Staples Center in Los Angeles, California. (Photo by Noel Vasquez/Getty Images)

  • Celebrities At The Lakers Game

    LOS ANGELES, CA - MAY 12: Kim Kardashian (L) and Kanye West attend the Los Angeles Lakers and Denver Nuggets Game 7 of the Western Conference Quarterfinals in the 2012 NBA Playoffs on May 12, 2012 at Staples Center in Los Angeles, California. (Photo by Noel Vasquez/Getty Images)

  • Denver Nuggets v Los Angeles Lakers - Game Seven

    LOS ANGELES, CA - MAY 12: Kim Kardashian and Kanye West watch the video board from their courtside seats as the Los Angeles Lakers take on the Denver Nuggets in Game Seven of the Western Conference Quarterfinals in the 2012 NBA Playoffs on May 12, 2012 at Staples Center in Los Angeles, California. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Harry How/Getty Images)

  • Celebrities At The Lakers Game

    LOS ANGELES, CA - MAY 12: Kim Kardashian (L) and Kanye West attend the Los Angeles Lakers and Denver Nuggets Game 7 of the Western Conference Quarterfinals in the 2012 NBA Playoffs on May 12, 2012 at Staples Center in Los Angeles, California. (Photo by Noel Vasquez/Getty Images)

  • Valentino: Arrivals - Paris Fashion Week Haute Couture F/W 2012/2013

    PARIS, FRANCE - JULY 04: Kim Kardashian and Kanye West leave the Valentino Haute-Couture Show as part of Paris Fashion Week Fall / Winter 2012/2013 at Hotel Salomon de Rothschild on July 4, 2012 in Paris, France. (Photo by Julien M. Hekimian/Getty Images)

  • Valentino: Front Row - Paris Fashion Week Haute Couture F/W 2012/13

    PARIS, FRANCE - JULY 04: Kim Kardashian and Kanye West attend the Valentino Haute-Couture show as part of Paris Fashion Week Fall / Winter 2012/13 at Hotel Salomon de Rothschild on July 4, 2012 in Paris, France. (Photo by Pascal Le Segretain/Getty Images)

  • Louise Goldin - Front Row - Spring 2013 Mercedes-Benz Fashion Week

    NEW YORK, NY - SEPTEMBER 12: TV Personality Kim Kardashian and Rapper Kanye West attend Louise Goldin Spring 2013 at Milk Studios on September 12, 2012 in New York City. (Photo by Michael Loccisano/Getty Images)

  • Marchesa - Front Row - Spring 2013 Mercedes-Benz Fashion Week

    NEW YORK, NY - SEPTEMBER 12: Television perosnality Kim Kardashian (L) and vocalist Kanye West attend the Marchesa spring 2013 fashion show during Mercedes-Benz Fashion Week at Vanderbilt Hall at Grand Central Terminal on September 12, 2012 in New York City. (Photo by Chelsea Lauren/Getty Images)

  • Valentino: Front Row - Paris Fashion Week Haute Couture F/W 2012/13

    PARIS, FRANCE - JULY 04: Kim Kardashian and Kanye West attend the Valentino Haute-Couture show as part of Paris Fashion Week Fall / Winter 2012/13 at Hotel Salomon de Rothschild on July 4, 2012 in Paris, France. (Photo by Pascal Le Segretain/Getty Images)

  • Louise Goldin - Front Row - Spring 2013 Mercedes-Benz Fashion Week

    NEW YORK, NY - SEPTEMBER 12: (L-R) TV Personality Kim Kardashian, Rapper Kanye West and Derek Blasberg attend Louise Goldin Spring 2013 at Milk Studios on September 12, 2012 in New York City. (Photo by Michael Loccisano/Getty Images)

  • Angel Ball 2012

    NEW YORK, NY - OCTOBER 22: Kanye West and Kim Kardashian attend the Angel Ball 2012 at Cirpiani Wall Street on October 22, 2012 in New York City. (Photo by Steve Mack/Getty Images)

  • Angel Ball 2012

    NEW YORK, NY - OCTOBER 22: Kanye West and Kim Kardashian attend the Angel Ball 2012 at Cirpiani Wall Street on October 22, 2012 in New York City. (Photo by Steve Mack/Getty Images)

  • Denver Nuggets v Los Angeles Clippers

    LOS ANGELES, CA - DECEMBER 25: Kim Kardashian and Kanye West attend the NBA game between the Denver Nuggets and the Los Angeles Clippers at Staples Center on December 25, 2012 in Los Angeles, California. The Clippers defeated the Nuggets 112-100. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Victor Decolongon/Getty Images)

  • Denver Nuggets v Los Angeles Clippers

    LOS ANGELES, CA - DECEMBER 25: Kim Kardashian and Kanye West attend the NBA game between the Denver Nuggets and the Los Angeles Clippers at Staples Center on December 25, 2012 in Los Angeles, California. The Clippers defeated the Nuggets 112-100. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Victor Decolongon/Getty Images)

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Source: http://www.huffingtonpost.com/2012/12/31/kim-kardashian-pregnant-reality-star-kanye-west-expecting-first-child-together_n_2386453.html

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ESPN's Hannah Storm returns 3 weeks after accident

NEW YORK (AP) ? ESPN anchor Hannah Storm returns to the air New Year's Day, exactly three weeks after she was seriously burned in a propane gas grill accident at her home.

Storm suffered second-degree burns on her chest and hands, and first-degree burns to her face and neck. She lost her eyebrows and eyelashes, and roughly half her hair.

Storm will host ABC's telecast of the 2013 Rose Parade on Tuesday. Her left hand will be bandaged and she said viewers might notice a difference in her hair texture where extensions have been added.

"I'm a little nervous about things I used to take for granted," she said by phone this weekend from Pasadena, Calif. "Little things like putting on makeup and even turning pages on my script."

The award-winning sportscaster and producer was preparing dinner outside her home in Connecticut on the night of Dec. 11 when she noticed the flame on the grill had gone out. She turned off the gas and when she reignited it "there was an explosion and a wall of fire came at me."

"It was like you see in a movie, it happened in a split-second," she said. "A neighbor said he thought a tree had fallen through the roof, it was that loud. It blew the doors off the grill."

With her left hand, she tore off her burning shirt. She tried to use another part of her shirt to extinguish the flames that engulfed her head and chest, while yelling for help. Her 15-year-old daughter, Hannah, called 911 and a computer technician who was working in the house grabbed some ice as Storm tried to cool the burns.

Soon, police and rescue teams arrived at the house. Storm's husband, NBC sportscaster Dan Hicks, also had returned home with another of the couple's three daughters. As her mother was being treated, the younger Hannah calmly said something that, days later, her mom could laugh about.

"OK, Mommy, I'm going to do my homework now," she said.

Storm was taken by ambulance to the Trauma and Burn Center at Westchester Medical Center and was treated for 24 hours.

"I didn't see my face until the next day and you wonder how it's going to look," she said. "I was pretty shocked. But my overarching thought was I've covered events with military members who have been through a lot worse than me, and they've come through. I kept thinking, 'I can do this. I'm fortunate.'"

Other than going to Christmas Eve Mass, Storm hadn't been outside until her trip to California. ESPN reworked its anchor schedule while she was recovering, and NBC and the Golf Channel rearranged their staffing while Hicks attended to his wife.

Storm is set to host her fifth Rose Parade, with some changes. She's left-handed, and taking notes is almost impossible. Dressing and showering are challenges, too.

Storm said that long before her accident, she'd been inspired by Iraq War veteran, actor and "Dancing With the Stars" winner J.R. Martinez, the grand marshal at last year's parade. He was severely burned in a land mine accident while serving overseas.

One attraction of this year's parade that she was eager to see ? the Nurses' Float, and she hoped to use that moment on air to thank everyone who had taken care of her.

Storm wants to anchor "SportsCenter" in Bristol, Conn., next Sunday. After that, the Notre Dame alum is ready to go in person to watch the No. 1 Irish play Alabama in the national championship game at Miami. She said the school reached out after hearing about her injuries and had been very supportive.

"More than anything, I feel gratitude," she said. "Something like this really makes you appreciate everything you have, even the chance to wake up on New Year's Day and do your job."

Source: http://news.yahoo.com/espns-hannah-storm-returns-3-weeks-accident-175720614--spt.html

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AP IMPACT: Al-Qaida carves out own country in Mali

FILE - In this Sept. 16, 2012 file photo, fighters from Islamist group Ansar Dine leave after performing a public amputation, severing the hand of a young man found guilty of stealing rice, in Timbuktu, Mali. In recent months, al-Qaida and its allies have taken advantage of political instability within Mali to push out of their hiding place and into the towns, taking over an enormous territory which they are using to stock arms, train forces and prepare for global jihad. And as 2012 draws to a close and the world hesitates, delaying a military intervention, the extremists who seized control of the area earlier this year are preparing for a war they boast will be worse than the decade-old struggle in Afghanistan. (AP Photo/File)

FILE - In this Sept. 16, 2012 file photo, fighters from Islamist group Ansar Dine leave after performing a public amputation, severing the hand of a young man found guilty of stealing rice, in Timbuktu, Mali. In recent months, al-Qaida and its allies have taken advantage of political instability within Mali to push out of their hiding place and into the towns, taking over an enormous territory which they are using to stock arms, train forces and prepare for global jihad. And as 2012 draws to a close and the world hesitates, delaying a military intervention, the extremists who seized control of the area earlier this year are preparing for a war they boast will be worse than the decade-old struggle in Afghanistan. (AP Photo/File)

FILE - In this Aug. 31, 2012 file photo, fighters from Islamist group Ansar Dine stand guard in Timbuktu, Mali, as they prepare to publicly lash a member of the Islamic Police found guilty of adultery. In recent months, al-Qaida and its allies have taken advantage of political instability within Mali to push out of their hiding place and into the towns, taking over an enormous territory which they are using to stock arms, train forces and prepare for global jihad. And as 2012 draws to a close and the world hesitates, delaying a military intervention, the extremists who seized control of the area earlier this year are preparing for a war they boast will be worse than the decade-old struggle in Afghanistan. (AP Photo/File)

FILE - In this April 24, 2012 file photo, fighters from Islamist group Ansar Dine stand guard during a hostage handover in the desert outside Timbuktu, Mali. In recent months, al-Qaida and its allies have taken advantage of political instability within Mali to push out of their hiding place and into the towns, taking over an enormous territory which they are using to stock arms, train forces and prepare for global jihad. And as 2012 draws to a close and the world hesitates, delaying a military intervention, the extremists who seized control of the area earlier this year are preparing for a war they boast will be worse than the decade-old struggle in Afghanistan. (AP Photo/File)

Map locates Mali and key sites in northern Mali

In this Oct. 19, 2012 photo, men pray beside the tombs of locally venerated Islamic saints, whose mausoleums were destroyed by Islamist group Ansar Dine, in Timbuktu, Mali. In recent months, al-Qaida and its allies have taken advantage of political instability within Mali to push out of their hiding place and into the towns, taking over an enormous territory which they are using to stock arms, train forces and prepare for global jihad. And as 2012 draws to a close and the world hesitates, delaying a military intervention, the extremists who seized control of the area earlier this year are preparing for a war they boast will be worse than the decade-old struggle in Afghanistan. (AP Photo)

(AP) ? Deep inside caves, in remote desert bases, in the escarpments and cliff faces of northern Mali, Islamic fighters are burrowing into the earth, erecting a formidable set of defenses to protect what has essentially become al-Qaida's new country.

They have used the bulldozers, earth movers and Caterpillar machines left behind by fleeing construction crews to dig what residents and local officials describe as an elaborate network of tunnels, trenches, shafts and ramparts. In just one case, inside a cave large enough to drive trucks into, they have stored up to 100 drums of gasoline, guaranteeing their fuel supply in the face of a foreign intervention, according to experts.

Northern Mali is now the biggest territory held by al-Qaida and its allies. And as the world hesitates, delaying a military intervention, the extremists who seized control of the area earlier this year are preparing for a war they boast will be worse than the decade-old struggle in Afghanistan.

"Al-Qaida never owned Afghanistan," said former United Nations diplomat Robert Fowler, a Canadian kidnapped and held for 130 days by al-Qaida's local chapter, whose fighters now control the main cities in the north. "They do own northern Mali."

Al-Qaida's affiliate in Africa has been a shadowy presence for years in the forests and deserts of Mali, a country hobbled by poverty and a relentless cycle of hunger. In recent months, the terror syndicate and its allies have taken advantage of political instability within the country to push out of their hiding place and into the towns, taking over an enormous territory which they are using to stock arms, train forces and prepare for global jihad.

The catalyst for the Islamic fighters was a military coup nine months ago that transformed Mali from a once-stable nation to the failed state it is today. On March 21, disgruntled soldiers invaded the presidential palace. The fall of the nation's democratically elected government at the hands of junior officers destroyed the military's command-and-control structure, creating the vacuum which allowed a mix of rebel groups to move in.

With no clear instructions from their higher-ups, the humiliated soldiers left to defend those towns tore off their uniforms, piled into trucks and beat a retreat as far as Mopti, roughly in the center of Mali. They abandoned everything north of this town to the advancing rebels, handing them an area that stretches over more than 620,000 square kilometers (240,000 square miles). It's a territory larger than Texas or France ? and it's almost exactly the size of Afghanistan.

Turbaned fighters now control all the major towns in the north, carrying out amputations in public squares like the Taliban did. Just as in Afghanistan, they are flogging women for not covering up. Since taking control of Timbuktu, they have destroyed seven of the 16 mausoleums listed as world heritage sites.

The area under their rule is mostly desert and sparsely populated, but analysts say that due to its size and the hostile nature of the terrain, rooting out the extremists here could prove even more difficult than it did in Afghanistan. Mali's former president has acknowledged, diplomatic cables show, that the country cannot patrol a frontier twice the length of the border between the United States and Mexico.

Al-Qaida in the Islamic Maghreb, known as AQIM, operates not just in Mali, but in a corridor along much of the northern Sahel. This 7,000-kilometer (4,300-mile) long ribbon of land runs across the widest part of Africa, and includes sections of Mauritania, Niger, Algeria, Libya, Burkina Faso and Chad.

"One could come up with a conceivable containment strategy for the Swat Valley," said Africa expert Peter Pham, an adviser to the U.S. military's African command center, referring to the region of Pakistan where the Pakistan Taliban have been based. "There's no containment strategy for the Sahel, which runs from the Atlantic Ocean to the Red Sea."

Earlier this year, the 15 nations in West Africa, including Mali, agreed on a proposal for the military to take back the north, and sought backing from the United Nations. Earlier this month, the Security Council authorized the intervention but imposed certain conditions, including training Mali's military, which is accused of serious human rights abuses since the coup. Diplomats say the intervention will likely not happen before September of 2013.

In the meantime, the Islamists are getting ready, according to elected officials and residents in Kidal, Timbuktu and Gao, including a day laborer hired by al-Qaida's local chapter to clear rocks and debris for one of their defenses. They spoke on condition of anonymity out of fear for their safety at the hands of the Islamists, who have previously accused those who speak to reporters of espionage.

The al-Qaida affiliate, which became part of the terror network in 2006, is one of three Islamist groups in northern Mali. The others are the Movement for the Unity and Jihad in West Africa, or MUJAO, based in Gao, and Ansar Dine, based in Kidal. Analysts agree that there is considerable overlap between the groups, and that all three can be considered sympathizers, even extensions, of al-Qaida.

The Islamic fighters have stolen equipment from construction companies, including more than $11 million worth from a French company called SOGEA-SATOM, according to Elie Arama, who works with the European Development Fund. The company had been contracted to build a European Union-financed highway in the north between Timbuktu and the village of Goma Coura. An employee of SOGEA-SATOM in Bamako declined to comment.

The official from Kidal said his constituents have reported seeing Islamic fighters with construction equipment riding in convoys behind 4-by-4 trucks draped with their signature black flag. His contacts among the fighters, including friends from secondary school, have told him they have created two bases, around 200 to 300 kilometers (120 and 180 miles) north of Kidal, in the austere, rocky desert.

The first base is occupied by al-Qaida's local fighters in the hills of Teghergharte, a region the official compared to Afghanistan's Tora Bora.

"The Islamists have dug tunnels, made roads, they've brought in generators, and solar panels in order to have electricity," he said. "They live inside the rocks."

Still further north, near Boghassa, is the second base, created by fighters from Ansar Dine. They too have used seized explosives, bulldozers and sledgehammers to make passages in the hills, he said.

In addition to creating defenses, the fighters are amassing supplies, experts said. A local who was taken by Islamists into a cave in the region of Kidal described an enormous room, where several cars were parked. Along the walls, he counted up to 100 barrels of gasoline, according to the man's testimony to New York-based Human Rights Watch.

In Timbuktu, the fighters are becoming more entrenched with each passing day, warned Mayor Ousmane Halle. Earlier in the year, he said, the Islamists left his city in a hurry after France called for an imminent military intervention. They returned when the U.N. released a report arguing for a more cautious approach.

"At first you could see that they were anxious," said Halle by telephone. "The more the date is pushed back, the more reinforcements they are able to get, the more prepared they become."

In the regional capital of Gao, a young man told The Associated Press that he and several others were offered 10,000 francs a day by al-Qaida's local commanders (around $20), a rate several times the normal wage, to clear rocks and debris, and dig trenches. The youth said he saw Caterpillars and earth movers inside an Islamist camp at a former Malian military base 7 kilometers (4 miles) from Gao.

The fighters are piling mountains of sand from the ground along the dirt roads to force cars onto the pavement, where they have checkpoints everywhere, he said. In addition, they are modifying their all-terrain vehicles to mount them with arms.

"On the backs of their cars, it looks like they are mounting pipes," he said, describing a shape he thinks might be a rocket or missile launcher. "They are preparing themselves. Everyone is scared."

A university student from Gao confirmed seeing the modified cars. He said he also saw deep holes dug on the sides of the highway, possibly to give protection to fighters shooting at cars, along with cement barriers with small holes for guns.

In Gao, residents routinely see Moktar Belmoktar, the one-eyed emir of the al-Qaida-linked cell that grabbed Fowler in 2008. Belmoktar, a native Algerian, traveled to Afghanistan in the 1980s and trained in Osama bin Laden's camp in Jalalabad, according to research by the Jamestown Foundation. His lieutenant Oumar Ould Hamaha, whom Fowler identified as one of his captors, brushed off questions about the tunnels and caves but said the fighters are prepared.

"We consider this land our land. It's an Islamic territory," he said, reached by telephone in an undisclosed location. "Right now our field of operation is Mali. If they bomb us, we are going to hit back everywhere."

He added that the threat of military intervention has helped recruit new fighters, including from Western countries.

In December, two U.S. citizens from Alabama were arrested on terrorism charges, accused of planning to fly to Morocco and travel by land to Mali to wage jihad, or holy war. Two French nationals have also been detained on suspicion of trying to travel to northern Mali to join the Islamists. Hamaha himself said he spent a month in France preaching his fundamentalist version of Islam in Parisian mosques after receiving a visa for all European Union countries in 2001.

Hamaha indicated the Islamists have inherited stores of Russian-made arms from former Malian army bases, as well as from the arsenal of toppled Libyan leader Moammar Gadhafi, a claim that military experts have confirmed.

Those weapons include the SA-7 and SA-2 surface-to-air missiles, according to Hamaha, which can shoot down aircrafts. His claim could not be verified, but Rudolph Atallah, the former counterterrorism director for Africa in the Office of the Secretary of Defense, said it makes sense.

"Gadhafi bought everything under the sun," said Atallah, a retired U.S. Air Force lieutenant colonel, who has traveled extensively to Mali on defense missions. "His weapons depots were packed with all kinds of stuff, so it's plausible that AQIM now has surface-to-air missiles."

Depending on the model, these missiles can range far enough to bring down planes used by ill-equipped African air forces, although not those used by U.S. and other Western forces, he said. There is significant disagreement in the international community on whether Western countries will carry out the planned bombardments.

The Islamists' recent advances draw on al-Qaida in the Islamic Maghreb's near decade of experience in Mali's northern desert, where Fowler and his fellow U.N. colleague were held captive for four months in 2008, an experience he recounts in his recent book, "A Season in Hell."

Originally from Algeria, the fighters fled across the border into Mali in 2003, after kidnapping 32 European tourists. Over the next decade, they used the country's vast northern desert to hold French, Spanish, Swiss, German, British, Austrian, Italian and Canadian hostages, raising an estimated $89 million in ransom payments, according to Stratfor, a global intelligence company.

During this time, they also established relationships with local clans, nurturing the ties that now protect them. Several commanders have taken local wives, and Hamaha, whose family is from Kidal, confirmed that Belmoktar is married to his niece.

Fowler described being driven for days by jihadists who knew Mali's featureless terrain by heart, navigating valleys of identical dunes with nothing more than the direction of the sun as their map. He saw them drive up to a thorn tree in the middle of nowhere to find barrels of diesel fuel. Elsewhere, he saw them dig a pit in the sand and bury a bag of boots, marking the spot on a GPS for future use.

In his four-month-long captivity, Fowler never saw his captors refill at a gas station, or shop in a market. Yet they never ran out of gas. And although their diet was meager, they never ran out of food, a testament to the extensive supply network which they set up and are now refining and expanding.

Among the many challenges an invading army will face is the inhospitable terrain, Fowler said, which is so hot that at times "it was difficult to draw breath." A cable published by WikiLeaks from the U.S. Embassy in Bamako described how even the Malian troops deployed in the north before the coup could only work from 4 a.m. to 10 a.m., and spent the sunlight hours in the shade of their vehicles.

Yet Fowler said he saw al-Qaida fighters chant Quranic verses under the Sahara sun for hours, just one sign of their deep, ideological commitment.

"I have never seen a more focused group of young men," said Fowler, who now lives in Ottawa, Canada. "No one is sneaking off for R&R. They have left their wives and children behind. They believe they are on their way to paradise."

___

Associated Press writer Baba Ahmed contributed to this report from Bamako and Mopti, Mali.

___

Rukmini Callimachi can be reached at www.twitter.com/rcallimachi

Baba Ahmed can be reached at www.twitter.com/Babahmed1

Associated Press

Source: http://hosted2.ap.org/APDEFAULT/3d281c11a96b4ad082fe88aa0db04305/Article_2012-12-31-Mali-Al-Qaida's%20Country/id-39346488b8a94f88b124bd73cb29bebd

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Pasadena's Rose Parade kicks off on a cold morning

Jane Goodall, the world's foremost expert on chimpanzees looks over flowers in Pasadena, Calif., Monday, Dec. 31, 2012. Goodall will be the Grand Marshall of the 2013 Rose Parade in Pasadena, Calif. New Year's Day. (AP Photo/Nick Ut)

Jane Goodall, the world's foremost expert on chimpanzees looks over flowers in Pasadena, Calif., Monday, Dec. 31, 2012. Goodall will be the Grand Marshall of the 2013 Rose Parade in Pasadena, Calif. New Year's Day. (AP Photo/Nick Ut)

Volunteer David Burney from Milwaukee helps put the finishing touches on the RDF TV rose float in Pasadena Monday, Dec. 31, 2012. (AP Photo/Nick Ut)

(AP) ? The 124th Rose Parade in Pasadena kicked off on a chilly New Year's morning with the theme "Oh the Places You'll Go!" named in honor of the Dr. Seuss book.

Led by this year's grand marshal, British primatologist Jane Goodall, the parade features 42 floats covered with flowers and plant material, 23 marching bands and 21 equestrian units from across the country.

An estimated 700,000 spectators are lining the streets to view the 5-mile-long spectacle, which is broadcast around the world. This year's parade features the first-ever float entered by the Defense Department and a couple getting married on a float.

The $247,000 military float is a replica of the Korean War Veterans Memorial in Washington to commemorate the veterans from that conflict.

The float that scooped up the parade's grand "Sweepstakes" prize for the most beautiful floral presentation and design was "Dreaming in Paradise" by fruit and vegetable producer Dole.

Die-hard parade fans staked out their spots early Monday with folding chairs, hammocks and portable barbeque grills.

They brought in the new year by throwing marshmallows, shaving cream and tortillas, and then hunkered down to stay warm in sleeping bags during a particularly cold night for Southern California.

The wave of under-40-degree temperature spurred a number of cold-weather exposure calls to emergency personnel, police department spokeswoman Lisa Derderian told City News Service.

As of 8 a.m. Tuesday, police had made a total of 22 arrests along the parade route since 6 p.m. Monday, said police Lt. Rick Aversan.

All but one arrest were for public intoxication. The other was for possession of burglary tools that could have been used to break into cars, police said.

Associated Press

Source: http://hosted2.ap.org/APDEFAULT/386c25518f464186bf7a2ac026580ce7/Article_2013-01-01-Rose%20Parade/id-8a8cd74d651740599fc9a6b45bbe8d28

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Useful Advice For Improving Email Promoting Knowledge | Internet ...

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